Founder & Co-director
Founder & Co-director
Year
'17 - Ongoing
Client
STACHE
Service
Brand & Business Development
Creative Direction
Graphic Design
Interior Design
Year
'17 - Ongoing
Client
STACHE
Service
Brand & Business Development
Creative Direction
Graphic Design
Interior Design
A long-term brand & business development project for STACHE, shaping the salon’s visual identity, interior & furniture design, client touchpoints, printed collateral, and digital presence into a refined, minimal and highly recognisable system.
A long-term brand & business development project for STACHE, shaping the salon’s visual identity, interior & furniture design, client touchpoints, printed collateral, and digital presence into a refined, minimal and highly recognisable system.
Challenge
Create a brand system that felt elevated, modern and editorial, while still being practical enough to work across everyday salon operations, client communication, consultation materials, social content and in-salon collateral.
Solution
Developed a restrained visual identity built around bold typography, monochrome layouts, structured spacing and refined print applications. The system was extended across consultation cards, appointment materials, brand collateral and digital touchpoints to create a consistent client experience from first contact to aftercare.
Challenge
Create a brand system that felt elevated, modern and editorial, while still being practical enough to work across everyday salon operations, client communication, consultation materials, social content and in-salon collateral.
Solution
Developed a restrained visual identity built around bold typography, monochrome layouts, structured spacing and refined print applications. The system was extended across consultation cards, appointment materials, brand collateral and digital touchpoints to create a consistent client experience from first contact to aftercare.
A long-term brand & business development project for STACHE, shaping the salon’s visual identity, interior & furniture design, client touchpoints, printed collateral, and digital presence into a refined, minimal and highly recognisable system.
Challenge
Create a brand system that felt elevated, modern and editorial, while still being practical enough to work across everyday salon operations, client communication, consultation materials, social content and in-salon collateral.
Solution
Developed a restrained visual identity built around bold typography, monochrome layouts, structured spacing and refined print applications. The system was extended across consultation cards, appointment materials, brand collateral and digital touchpoints to create a consistent client experience from first contact to aftercare.