About Me.
© 2013-26
© 2013-26
I’m Abdull Jaffar — a digital product designer and front-end developer creating thoughtful websites, interfaces and brand systems for service-led businesses.
My work sits between design, technology and commercial strategy, combining UI/UX thinking, front-end development, branding and digital communication to create experiences that are clear, useful and visually distinctive.
With a background in founding and growing multiple companies and scaling them into multi-million dollar entities, I bring practical business understanding into every project, not just how something should look, but how it should support visibility, engagement and growth.
Services
1. Website Design & Development
Custom websites, landing pages and responsive digital experiences designed to communicate clearly, convert effectively and feel aligned with the brand.
2. UI/UX & Product Design
Interface design, wireframes, prototypes and digital product systems that make services easier to understand, navigate and experience.
3. Branding & Digital Identity
Visual identity, typography, colour systems and brand direction for businesses that need to look more polished, premium and commercially ready.
4. Creative Direction
Concept development, art direction and digital storytelling across websites, campaigns, content and customer-facing brand touchpoints.
Services
1. Website Design & Development
Custom websites, landing pages and responsive digital experiences designed to communicate clearly, convert effectively and feel aligned with the brand.
2. UI/UX & Product Design
Interface design, wireframes, prototypes and digital product systems that make services easier to understand, navigate and experience.
3. Branding & Digital Identity
Visual identity, typography, colour systems and brand direction for businesses that need to look more polished, premium and commercially ready.
4. Creative Direction
Concept development, art direction and digital storytelling across websites, campaigns, content and customer-facing brand touchpoints.
Software Stack
Front-end & Web
React, Next.js, JavaScript, TypeScript, HTML/CSS, Tailwind CSS, Responsive Web Development, Git, Vercel
Product & Interface
Figma, UI/UX Design, Design Systems, Framer, Webflow
Backend & Data
Firebase, Node.js, PostgreSQL
Motion & Creative Technology
Framer Motion, three.js, After Effects, Cinema 4D, Blender
Visual Design
Adobe Illustrator, Photoshop, InDesign, Premiere Pro
Experience
Front-end Developer & Digital Product Designer
Freelancer
2020 — Present
Designing and developing websites, landing pages, interfaces and customer-facing digital products for service-based businesses. Work spans UI/UX design, front-end development, responsive web builds, branding, creative direction and digital communication systems.
Front-end Developer & Digital Product Designer
Freelancer
2020 — Present
Designing and developing websites, landing pages, interfaces and customer-facing digital products for service-based businesses. Work spans UI/UX design, front-end development, responsive web builds, branding, creative direction and digital communication systems.
Brand & Digital Lead / Co-founder
STACHE, Everyday Salon & Take Two Bagels — Melbourne
2017 — 2026
Led brand, digital and customer-facing systems across hair, beauty and hospitality businesses, including visual identity, websites, packaging, menus, campaigns, social content and service presentation. This work combined design execution with real commercial application across live businesses.
Brand & Digital Lead / Co-founder
STACHE, Everyday Salon & Take Two Bagels — Melbourne
2017 — 2026
Led brand, digital and customer-facing systems across hair, beauty and hospitality businesses, including visual identity, websites, packaging, menus, campaigns, social content and service presentation. This work combined design execution with real commercial application across live businesses.
Graphic Designer
Independent Practice — Melbourne / Remote
2017 — 2020
Delivered branding, visual identity, packaging and digital communication work for small businesses and commercial clients. Built experience across project scoping, client presentations, creative direction, revisions and commercially delivered design outcomes.
Graphic Designer
Independent Practice — Melbourne / Remote
2017 — 2020
Delivered branding, visual identity, packaging and digital communication work for small businesses and commercial clients. Built experience across project scoping, client presentations, creative direction, revisions and commercially delivered design outcomes.
Front-end & Product Design Training
2020 — 2026
Completed focused training across front-end development, React, JavaScript, TypeScript, UI/UX design, Figma, design systems, responsive web development and product-led digital workflows.
Front-end & Product Design Training
2020 — 2026
Completed focused training across front-end development, React, JavaScript, TypeScript, UI/UX design, Figma, design systems, responsive web development and product-led digital workflows.
FAQs
I offer digital product design, UI/UX design, front-end development, website design, branding, visual identity, packaging design and creative direction for brands, startups and service-based businesses.
Yes. I work remotely with clients, teams and collaborators across different locations, using clear project scopes, structured communication and digital-first workflows.
Each project starts with a short discovery phase to understand the goals, audience, scope and visual direction. From there, the work is shaped into a clear structure before moving into design, feedback, development and final delivery.
Yes. I can take a project from visual direction and interface design through to front-end implementation, creating websites, landing pages and digital experiences that are both considered and functional.
I work across design, front-end development and visual production tools, including Figma, Framer, Webflow, Adobe Creative Suite, React, Next.js, JavaScript, TypeScript, Tailwind CSS, Vercel, Firebase, three.js, Framer Motion, Cinema 4D and Blender.
I’m best suited to projects that need strong visual direction, clean interface design and thoughtful digital execution, including brand websites, portfolio sites, landing pages, service-based business websites, digital products and visual identity systems.
No. I can also support smaller scopes such as website updates, UI refinements, brand refreshes, landing pages, packaging updates, presentation assets or front-end fixes.
My work combines design sensitivity with practical business experience and front-end development. That means the outcome is not only visually strong, but also clear, usable and built around real commercial goals.
I offer digital product design, UI/UX design, front-end development, website design, branding, visual identity, packaging design and creative direction for brands, startups and service-based businesses.
Yes. I work remotely with clients, teams and collaborators across different locations, using clear project scopes, structured communication and digital-first workflows.
Each project starts with a short discovery phase to understand the goals, audience, scope and visual direction. From there, the work is shaped into a clear structure before moving into design, feedback, development and final delivery.
Yes. I can take a project from visual direction and interface design through to front-end implementation, creating websites, landing pages and digital experiences that are both considered and functional.
I work across design, front-end development and visual production tools, including Figma, Framer, Webflow, Adobe Creative Suite, React, Next.js, JavaScript, TypeScript, Tailwind CSS, Vercel, Firebase, three.js, Framer Motion, Cinema 4D and Blender.
I’m best suited to projects that need strong visual direction, clean interface design and thoughtful digital execution, including brand websites, portfolio sites, landing pages, service-based business websites, digital products and visual identity systems.
No. I can also support smaller scopes such as website updates, UI refinements, brand refreshes, landing pages, packaging updates, presentation assets or front-end fixes.
My work combines design sensitivity with practical business experience and front-end development. That means the outcome is not only visually strong, but also clear, usable and built around real commercial goals.
I offer digital product design, UI/UX design, front-end development, website design, branding, visual identity, packaging design and creative direction for brands, startups and service-based businesses.
Yes. I work remotely with clients, teams and collaborators across different locations, using clear project scopes, structured communication and digital-first workflows.
Each project starts with a short discovery phase to understand the goals, audience, scope and visual direction. From there, the work is shaped into a clear structure before moving into design, feedback, development and final delivery.
Yes. I can take a project from visual direction and interface design through to front-end implementation, creating websites, landing pages and digital experiences that are both considered and functional.
I work across design, front-end development and visual production tools, including Figma, Framer, Webflow, Adobe Creative Suite, React, Next.js, JavaScript, TypeScript, Tailwind CSS, Vercel, Firebase, three.js, Framer Motion, Cinema 4D and Blender.
I’m best suited to projects that need strong visual direction, clean interface design and thoughtful digital execution, including brand websites, portfolio sites, landing pages, service-based business websites, digital products and visual identity systems.
No. I can also support smaller scopes such as website updates, UI refinements, brand refreshes, landing pages, packaging updates, presentation assets or front-end fixes.
My work combines design sensitivity with practical business experience and front-end development. That means the outcome is not only visually strong, but also clear, usable and built around real commercial goals.
Years of experience
15+
Professional Experience
2017 - Ongoing
STACHE
Co-founder/Director
2018 - 2026
Everyday
Co-founder/Director
2018 - 2026
TakeTwo
Co-founder/Director